Food & Drink

Lambrini Unveils Parma Violet Version Of Its Iconic Sparkling Wine

Adding flower power to the range of Perry

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Get those corks popping — Lambrini has officially unveiled a Parma Violet version of its classic sparkling wine. As we make the most of those summer rays, Lambrini is giving us another way to get sloshed (while promoting sensible drinking).

If you live in the UK, chances are you spent a cold winter night chugging Lambrini in a local park and listening to Avril Lavigne’s “Sk8er Boi”.

The rumour mill went into overdrive that Lambrini was rolling out a brand new flavour to join staples like the classic sparkling wine, a low-calorie version, strawberry, and cherry.

One fan tweeted a picture of Parma Violet Lambrini — which was soon confirmed by the official Lambrini Twitter.

Born in 1994 — the same year as Friends and the Spice Girls according to the Lambrini site — Lambirni is “Britain’s number one wine-style drink” and is as popular as ever. Brewed and bottled in the UK, Lambrini is up there with the likes of Babycham and Strongbow when you think of ‘classic’ British beverages.

Parma Violet Lambrini is currently only available in Morrisons and is priced at £2.50 a bottle. I’m not really sure why everyone is obsessed with Parma Violet-flavoured drinks. Don’t lynch me, but I’m personally not a fan.

As well as Parma Violet gin stocking the shelves of supermarkets everywhere, Tesco is now selling Parma Violet Rekorderlig. The drink, which is gluten free AND vegan is blackberry and violet juniper flavour.

If you want to get ‘fizzy’ with it, you can head over to Tesco’s online website you can actually buy three bottles for just £5.25, which actually knocks down the price to make them less than £2. What an absolute bargain.

Still, you won’t change my mind that I think Parma Violet anything reminds me of chewing a flower bed or eating those dusty sweets you always used to get at the bottom of party bags.

[Featured Image: Lambrini/Pixabay

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